Nishi-Ginza Parking Shotengai - 02, “RECYCLE SHOP - Hand To Mouth”

Naohiko Hironaga
11:00 a.m. — 7:00 p.m. / Wed., Oct 26 — Tue., Nov 1, 2022
*This program has ended.
As part of a series of stores in the Nishi-Ginza Parking Lot Shopping Center, the space at Sony Park Mini has been transformed to resemble a corner of an imaginary shopping center to draw attention to unique businesses being operated by all kinds of craftsmen and merchants, through a method of continued involvement with goods and stores.

The second store of this series, RECYCLE SHOP - Hand To Mouth, is one of the places where people gather in the town of Ebara, in Shinagawa City, lined with the studios and galleries of artists.
The place has attracted attention in recent years as an epicenter of new culture.

The owner of the store is discerning about his goods, and he also cherishes his daily encounters with neighborhood colleagues.
Daily life at Hand to Mouth is filled with people connecting through goods that are packed with ideas for the future of shops and communities.

Sony Park Mini will draw attention to the people of Ebara and their activities through Hand To Mouth.
In addition to selling goods the owner discovered at a variety of locations, come and enjoy the special shop that will be opened for a limited time only. It includes an experimental online shop featuring abstract photos of goods, and a pop-up space for artists with connections to the store.

Special Hand To Mouth online shop:https://www.hand-to-mouth-online.com
Naohiko Hironaga, owner of “RECYCLE SHOP - Hand To Mouth”
State of the exhibits
Proposal of sensible shopping, choosing by design and function, not by brand or knowledge
The shop is lined with objects that the owner has encountered in various places
POPUP space for two guest artists associated with EBARA
A new experiment in online shopping, with nine photographers representing products as art photography
Visitors at Sony Park Mini
With coffee and sweets
The Ginza underground concourse
[Nishi-Ginza Parking Shotengai - 02, “RECYCLE SHOP - Hand To Mouth”]Key Visual
“RECYCLE SHOP - Hand To Mouth”
Store owner, Naohiko Hironaga, comes from Osaka.
He was an apparel pattern maker, but changed jobs to enter the recycling industry. He gained experience at a secondhand store in Central Tokyo, while making costumes and working as a member of a road crew for musicians on the side, before opening Hand To Mouth in Meguro, in 2017.
Due to aging of the building, he moved his store to its current location in Ebara of Shinagawa City in 2021. He has created an “offline shop” to question what value is through his philosophy of “not being confined by knowledge on age, brands, etc.” and “intuitive buying.”
Sony Park Mini
B1 Nishi-Ginza Parking, 5-3-1 Chisaki, Ginza, Chuo-ku, Tokyo 104-0061 (Google Maps / Video access guide)

[Opening Hours / Duration]
11:00 a.m. — 7:00 p.m. / Wed., Oct 26 — Tue., Nov 1, 2022
*This program has ended.

[Admission Fee]

  • RECYCLE SHOP - Hand To Mouth will sell more than 150 various second-hand design goods, including clocks, lighting, vases, objets d'art, and used home appliances, which the owner, Mr. Hironaga, has purchased from all over Japan.
  • Tomihiro Kono, a wig artist active in EBARA, and Touta Hasegawa, a designer, will be invited as guest collaborators, and their works and collections will be exhibited and sold.
  • Hand To Mouth will open a special online shop for the duration of this program, it will be a special edition of the products sold at Sony Park Mini, lined with art photos taken from the viewpoints of nine photographers.
  • The goods can be purchased both online and directly at the venue. (*Some goods are sold only at the venue.)
  • Payments can be made at the venue by credit card or QR code (PayPay, auPay, LINE Pay, DOCOMO d Barai, Yucho Pay and WeChat Pay).

  • Sony Park Mini is a tiny space of around 30m². You are asked to note that a limit will be placed on the number of people allowed to enter the space at any one time.
  • Any changes to the program will be announced on Sony Park’s official social media account.

[Measures to prevent infection and requests for visitors]
Measures will be implemented to prevent the spread of infections at Sony Park Mini, to ensure the health and safety of visitors and staff. Thank you for your understanding and cooperation.

  • Visitors are asked to cooperate in having their temperatures checked when entering the facility. People with temperatures over 37.5 ℃ may not be allowed to enter.
  • Visitors are asked to wear masks inside the facility.
  • Visitors are asked to cooperate in disinfecting their hands when entering the facility.
  • Visitors are asked to cooperate in maintaining social distancing.
  • Alcohol disinfectant will be available.
  • Places inside the facility touched or used by many people will be disinfected or ventilated regularly.
  • Staff will wear masks, check their temperatures before coming to work, and regularly gargle their mouths, as well as wash and disinfect their hands.