Sony Park Exhibition with Creepy Nuts
Creepy Nuts decodes the Sony spirit with "Park Radio"! Footage of routines from world champion disc jockey DJ Matsunaga is also not to be missed!
Sony has so far continued to create unique, advanced products and services, starting with a portable radio and including the WALKMAN®, aibo, and recently noise-canceling headphones and the α™ (Alpha™) mirrorless interchangeable-lens camera. Ginza Sony Park thinks of these electronics as similar to the street culture that, unrestrained by convention and with the mindset to take on a challenge, stimulates many people. We therefore have now collaborated with Creepy Nuts, a unit that has swept the Japanese hip-hop scene and continues to take on challenges in multiple fields including radio and writing, to reveal the dual content of Creepy Nuts "Park Radio" and DJ Matsunaga Routines for Ginza Sony Park based on the theme "Electronics break the mold."
In the fictitious radio program Creepy Nuts "Park Radio" that can be heard in the Park, R-Shitei and DJ Matsunaga, who have a strong backing from late-night radio listeners, decode and discuss the mold-breaking "street" spirit at the root of things such as the Sony brand, the secret story of the creation of the WALKMAN, and famous sayings from Sony's founder from their own unique points of view and with their own interpretations. Visitors to the venue will not only be able to hear the original talk program from these two artists but also see a display of successive generations of products and related items introduced by them in their decoding of Sony's history and spirit. They can enjoy the combination of Creepy Nuts' unpredictable banter with a true-to-life exhibition of groups of successive generations of Sony products. Visitors can also have a look at the recording of this radio program on the screen of a giant model of Sony's old two-in-one television and radio cassette recorder, known by the nickname "the Jackal."
The other part of the exhibition, DJ Matsunaga Routines for Ginza Sony Park, will show footage of a performance by world champion DJ Matsunaga filmed for this program, from various angles fans cannot usually see. Visitors can experience a dynamic, technical performance from DJ Matsunaga in a hands-on space built from five sizeable screens of approximately 170 inches.
Be sure to enjoy this program created through the resonance between the spirits of Sony electronics and Creepy Nuts in this last period of the present Ginza Sony Park.
Duration: 2021.9.19-9.30
*PARK B3/Basement 3 (DJ Matsunaga Routines for Ginza Sony Park) runs until 9.29.
Time: 11:00-19:00
Location: PARK B1-B4/Basement 1-Basement 4
Cost: free admission
*No reservations are necessary on weekdays for PARK B2/Basement 2 (a section of the venue for Creepy Nuts "Park Radio") (limited number of people). Only weekends and holidays are by reservation. Visitors can be admitted on the same day if there are openings.
*Visitors can view PARK B3/Basement 3 (DJ Matsunaga Routines for Ginza Sony Park) without a reservation (limited number of people).
#sonypark展
* This program has finished.
![[Instagram] Creepy Nuts looking upwards at the venue of “⑥Electronics break the mold.” with Creepy Nuts. DJ Matsunaga is on the left, R-Shitei is on the right](/img/common/instagram_2.png)
Electronics are synonymous with street culture.
In 1946, Sony's predecessor, Tokyo Tsushin Kogyo, was established in a run-down room in Shirokiya of Nihonbashi that had escaped the fires of war.
A challenging soul rose from the ashes.
The company has always been based on a free and easy-going spirit.
This spirit has created products and services that have delivered excitement to many people and prosperity to the world. Perhaps they are similar to street culture, inspiring the forming of new communities.
Based on this idea, Ginza Sony Park has combined street culture with Sony's spirit to offer a new experience.
Street culture has always changed the world.
That is what Ginza Sony Park believes.
Ginza Sony Park
Comments from Creepy Nuts
There were too many things we did not know about how Sony created commonplace items in our lives. We also realized that those contributions are beyond significant. It was nice to find out about an aspect of Sony we did not know, and the Sony anecdotes we learned about were really interesting. We definitely want many people to know about them and feel free to visit the exhibition. DJ Matsunaga
Relearning about the amazingness of Sony was illuminating. That was extremely fun. Visitors can enjoy either coming for a casual look or to absorb the exhibition intently. R-Shitei
- All
- Online
Exhibition outline
Ginza Sony Park will offer the fictitious radio program Creepy Nuts "Park Radio" based on the theme "Electronics break the mold," hosted by the duo from Creepy Nuts that has swept the Japanese hip-hope scene, and DJ Matsunaga Routines for Ginza Sony Park by world champion DJ Matsunaga.
Creepy Nuts "Park Radio": PARK B1, B2, B4/Basement 1, Basement 2, Basement 4
Creepy Nuts "Park Radio" is a fictitious radio program that can be heard in the Park. The duo from Creepy Nuts, who have a strong backing from late-night radio listeners, host the program and introduce anecdotes about the transistor radio, the secret story of the creation of the WALKMAN, and famous sayings from Sony's founder such as: "It doesn't make much sense to guess and make predictions about the future. More than that, the future is something you create yourself." All of these can be called tales of the Sony brand, and the two artists decode the mold-breaking "street" spirit at Sony's root from their own unique points of view and with their own interpretations. Sony's backstory narrated by Creepy Nuts is must-listen audio content. Visitors can listen to the nine segments in the program by scanning QR codes in the venue. (We will also lend headphones to those interested.)
The exhibition features more than just this radio program narrated by the two artists. Successive generations of Sony products, advertising images, and numerous related items derived from these that were introduced by Creepy Nuts to decode Sony's history and mentality will be on display. By all means, experience the "street" spirit of Sony through this content combining the duo from Creepy Nuts' unpredictable banter with a true-to-life exhibition.
The venue will also recreate a giant model of the two-in-one television and radio cassette recorder from approximately 45 years ago known by the nickname "the Jackal." Visitors can have a look at Creepy Nuts during the recording of the program on the screen of this gigantic Jackal.
DJ Matsunaga Routines for Ginza Sony Park: PARK B3/Basement 3
In DJ Matsunaga Routines for Ginza Sony Park, visitors can experience a dynamic, technical performance from world-leading disc jockey DJ Matsunaga with spectacular video and sound in a hands-on space built from five sizeable screens of approximately 170 inches.
Visitors will enjoy two songs from routines performed by world champion DJ Matsunaga, 2019 winner of the world's largest DJ comeptition the DMC World DJ Championships, with footage and video tracks from various angles fans cannot usually see.
Creepy Nuts Profile
Creepy Nuts is a hip-hop unit from rapper R-Shitei, winner of three successive Japanese rap championships, and the world-leading DJ Matsunaga. They made their major-label debut with Sony Music in 2017 and released their latest song "Katsute Tensai Datta Oretachi E" in August 2020. In November of the same year, they held a two-day concert at Budokan for which tickets sold out immediately. They have expanded their activities with versatility, venturing into not only music but writing for commercials, variety shows, television series, and radio. They regularly appear on Nippon Broadcasting's Creepy Nuts' All Night Nippon 0 (ZERO) and TV Asahi's Ignut!!.
- Related link：https://creepynuts.com/
- Official YouTube channel：https://www.youtube.com/channel/UCEc1YzMOSKKtJD7H-q71HgQ
Online content
Customers can enjoy a virtual walkthrough experience and online events in which artists perform.
・VIRTUAL TOUR
We offer a walkthrough experience of Sony Park Exhibition venues that can be enjoyed even by customers from remote locations. Viewers can also try looking for the two artists from Creepy Nuts inside the venue.
『Electronics with Creepy Nuts』
・Preview/interview video from Creepy Nuts
A video will be released sharing Creepy Nuts' preview of the venue, a look at them enjoying the exhibition, and a special interview.
Preview/interview video from Creepy Nuts
Click here for the description of the video content
*Japanese language only
・Park Live
Presenting this performance in the exhibition space for “ELECTRONICS with Creepy Nuts,” born from a collaboration between Creepy Nuts—a duo active in a variety of fields, unrestrained by convention and with the mindset to take on a challenge—and Sony electronics.
![[Park Live] Creepy Nuts, September 29, 2021 (Wed.) 22:00 announcement visual](/img/parklive/panel/20210929.jpg)
【Park Live】Creepy Nuts 2021.9.29（Wed）22:00～
Sony Park Exhibition Electronics with Creepy Nuts Overview
| Duration |
September 19, 2021 (Sun)-September 30 (Thu), 11:00-19:00 * This program has finished. |
|---|---|
| Location | PARK B1-B4/Basement 1-Basement 4 |
| Cost |
Free admission *No reservations are necessary on weekdays for PARK B2/Basement 2 (a section of the venue for Creepy Nuts "Park Radio") (limited number of people). Only weekends and holidays are by reservation. Visitors can be admitted on the same day if there are openings. *Visitors can view PARK B3/Basement 3 (DJ Matsunaga Routines for Ginza Sony Park) without a reservation (limited number of people). |
| Hashtags |
#sonypark展 |
*Exhibition content is subject to change due to the issuance of a declaration of a state of emergency for COVID-19.